Privacy Policy

1. Who we are

BulkOps ("we", "our", "us") is a Shopify application operated by Darsh Labs. Our app is available at apps.shopify.com/bulkops and our website is at bulkops.ai.

2. What data we collect

When you install BulkOps, we access the following data via the Shopify API:

• Product data — titles, prices, descriptions, tags, metafields, inventory, and all fields you choose to bulk edit. We store this to enable undo, version history, and scheduled operations.
• Shop information — store name, domain, plan, currency, and timezone. Used to configure the app correctly.
• Order data (read-only) — order totals and line items for profit metric calculations. We never read customer PII from orders.
• Store owner email — for account notifications and support communication.

We do not collect: customer personal information, payment details, browsing history, or any data beyond what's listed above.

3. How we use your data

• To execute bulk edits, formula pricing, and scheduled campaigns you configure
• To store version history so you can restore product data
• To calculate profit metrics and product health scores
• To send transactional emails (campaign notifications, backup confirmations)
• To provide customer support
• To generate anonymised, aggregated peer benchmarks (Pro plan only) — no individual store data is ever identifiable in benchmarks

We never sell your data. We never use your data for advertising.

4. Where your data is stored

Your product data is stored on Google Cloud Platform (GCP) in the United States, encrypted at rest with AES-256. GCP is also Shopify's primary hosting provider. Backups are stored in the same region as your primary data.

5. Data retention

While BulkOps is installed, we retain your product snapshots according to your plan (30–180 days of history). When you uninstall BulkOps, we delete all personal information within 48 hours. Anonymized aggregate data (used for benchmarks) is retained indefinitely but cannot be traced back to your store.

6. Third-party services

BulkOps uses the following sub-processors:

• Google Cloud Platform — data storage and compute
• Anthropic Claude API — AI content generation (only the product data you explicitly select for AI generation is sent)
• Resend / Loops.so — transactional email delivery
• Sentry — error monitoring (stack traces only, no user data)

7. Your rights

You have the right to:

• Request a copy of all data we hold about your store
• Request deletion of all your data (triggers immediate uninstall + deletion)
• Opt out of transactional emails (except critical security notices)

To exercise these rights, email us at privacy@bulkops.ai.

8. Changes to this policy

We'll notify you by email if we make material changes to this policy. The "last updated" date at the top of this page reflects the most recent revision.

9. Contact

Questions? Email privacy@bulkops.ai or write to: Darsh Labs, [Address], India.